Case Studies

Dr. Georgiou’s approach to client partnerships is guided by her belief that accurate advice is grounded in meticulous understanding. While focusing on specific deliverables, she also makes it a priority to learn her client’s business and understand its competitive standing in the marketplace. Archelle credits her immersive, team-oriented investment in her clients’ success for her track record in turning single project contracts into ongoing long-term advisory relationships. These client case studies showcase Archelle’s success in defining, achieving, and surpassing her clients’ objectives.

Healthcare


Every year, Healthgrades publishes a report card rating the quality of the nation’s hospitals. In 2012, Healthgrades hired a public relations firm to build national media awareness of the Healthgrades ratings, and enlisted Archelle as their advisor to shape consumer healthcare messages and serve as their medical spokesperson.

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Medical Products

When U.S. Department of Defense-funded research in 2010 showed copper to be an outstanding antimicrobial surface, the CDA turned to Dr. Georgiou. They had evidence showing that strategic use of copper in intensive care units could decrease hospital-acquired infections by 58 percent…

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Executive Search

The CEO of B.E. Smith initially contracted with Dr. Georgiou to present a keynote address to launch the opening day of a four-day strategic planning meeting with his senior leadership team. He simply wanted a healthcare expert’s perspective on market trends and an overview of the Affordable Care Act. As Archelle worked with the CEO to formulate her approach for the keynote, he invited her to participate in the entire meeting.

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Financial Services

TripleTree is distinguished by their exclusive focus on healthcare—and by their commitment to conducting and publishing primary research on trending healthcare themes. Although the firm’s principals conduct this research, TripleTree’s founder recognized the need for access to highly experienced, in-the-market healthcare experts who could advise, educate, and guide the firm regarding new and upcoming trends.

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